A solid campaign plan is a crucial element of every promotion.

Why is a marketing plan vital?

Both short and long-term spending plans are determined by a company's marketing plan.

Because companies are under increasing pressure to show a positive return on their marketing investments, the strategy must be well studied and prepared to remove any uncertainty about how the funds will be used.

Using data and research as the foundation of a campaign plan means that campaign teams can identify an expected outcome, one that can be agreed upon before any further action. This eliminates wasted costs in content generation and advertising spend.

Our Process

Inmarq's marketing professionals have delivered successful campaigns for SMEs, corporates, global firms and start-ups. Each one began with a research-based approach.

Once we know what the business needs, we can give recommendations based on the budget. We take a comprehensive marketing approach and consider all previous and planned activities when planning a campaign.

We integrate research, data analytics, and knowledge to define a KPI-trackable endpoint. Once we agree on our plan, we produce content and assets.

Our long-term marketing campaigns are separated into phases to maximize budgets by modifying mid-flight. Continuous monitoring and evaluation guarantee that we may build on the campaign's measurable results, which are often informed by insights from the first Phase.

Marketing & Creative production

Once our destination and path are established, asset generation may begin. Innovative marketing concepts will be developed by our creative team to satisfy the client's needs with style and flair. Our production team includes graphic designers, animators, videographers, photographers, and copywriters. They work closely to ensure the vision is on-brand and stands out in a congested advertising landscape.